Okay, I'm officially grossed out. There's a medicine called Enablex (sp?) that has something to do with urinating. Either excessively or the lack thereof. Not sure because (as usual) I haven't been paying attention. But they have decided that, in order to get people to visualize the discomfort of a full bladder, they have all these big animated over-filled water balloons hopping and sloshing about.

The truly horrifying part is, at least on some of the banner ads I've seen, this one poor water balloon is hopping about, and it BURSTS.

That doesn't make Mojo think "Ooops, I wet 'ums!" (as John Cleese once said, while dressed as a pepperpot. It's the same sketch with "This is my wife. She smells a bit, but she has a heart of gold" and "Ahh, the goat's gone poo on t' carpet!" Leave it to MPFC to link all those together. But once more I digress.)

No, a bursting water balloon does not make Mojo think "Oops, wetting accident!" No, that makes Mojo think, "Oh, dear lord, it's a RUPTURED BLADDER! AHHHH! PERITONITIS!!! AHHH! SLOW PAINFUL DEATH FROM MASSIVE INFECTION!!!"

Which makes me want to NOT learn one more little thing about their product, no sirree. Not if it's going to cause my bladder to pop like that.  MORE Mojo! »